Veg/Vegan Restaurant and Health Food Store Survey.. need these services on trail?

[Mountain Manatee]

http://www.surveymonkey.com/s/P8T7RWV

Please check out a survey I'm taking, considering opening a vegetarian/vegan/raw deli/restaurant and health food store along the AT. Any ideas and suggestions would be most appreciated!

(You don't have to be a veg/vegan/raw food person to answer, please take the survey!)

[Wise Old Owl]

Mountain Manatee, Interesting idea, great place to start, no I am not a veggie person....

Here are some additional resources for you...Good luck with your business plan! Scroll to the bottom there are lots of good pages there.

http://www.foodservicewarehouse.com/restaurant-equipment-supply-marketing-articles/how-to-start-a-restaurant/projecting-sales-for-your-new-restaurant/c28288.aspx

[Almost There]

First thought is maybe near Blacksburg in Va. Near the trail, and you have college students as well. Make sure you do your research, lot of little towns where people love their meat! Good luck with it however, I've just switched to a whole foods plant diet, so it would be nice to see such options out there.

[Odd Man Out]

My favorite restaurant in town has a wide range of healthy foods. They are not strictly vegetarian. Many items have meat, but they have lots of vegetarian and vegan items, all identified on the menu. Everything is made from scratch (including their killer granola bars - had one for lunch at Tuolome Meadows). They use local supplies (listed on the chalk board every day). Their menu includes lots of interesting options you don't see other places. To me this is real health food, and in the long run, I think this kind of establishment is likely to be more successful due to its wider appeal.

[Dogwood]

This is a great idea mountain Manatee. Some suggestions though.

1) Do market research. Ask yourself what types of people would most likely purchase the items you are considering vending! Where do they typically reside? In Damascus? Probaqbly NOT! At least probably not in sufficient quantity to support your type of biz. What are their typical careers or salary ranges? What's their typical education level? Look at where Vitamin Cottage, GNC, Whole Foods, Earth Fare Grocery stores, Starbucks, large groc ery stores with health food or organic sections/aisles locate themselves! You'll most likely be marketing to many of the same consumers.

2) While SOME, PROBABLY A SMALL NUMBER, of hikers, like myself(I'm a pesce vegetarian) would consider purchasing from the type of biz you are considering are the majority of AT hikers, or simply a sufficient number of AT hikers, going to solely financially support the biz you are considering? Year round? Think about how many threads appear on WB alone where wannabe hikers are considering doing a dirt bag low ball budget hike. Think about how many AT hostels engage in their biz MAINLY out of their love and support for the trail and hikers, not as a means to financially retire.

If you want to attract AT hikers in greater numbers to your biz I would suggest a marketing hook or gimmick aimed at that segment of your potential market. BE AT TRAIL FRIENDLY! Advertise a connection between hiking the AT, with a AT friendly atmosphere, and living a healthier more thougfhtful lifestyle.

Lastly, if I was seriously considering a financial investment in you type of proposal I WOULD NOT want to see you depending solely on AT hikers as your consumer base, whether they be vegetarian or not.

[Mountain Manatee]

Does anyone have any good names for a veggie style restaurant you'd like to share? Win a free meal!

[JAK]

Done. Best regards.

[Lone Wolf]

Sprigs & Sprouts

[nitewalker]

Does anyone have any good names for a veggie style restaurant you'd like to share? Win a free meal!

Herbs Healthy Haven..........................................

[10-K]

Suggest also selling bulk items and maybe even dehydrated veggie/vegan meals for resupply as an additional revenue generator.

[pelenaka]

2nd 10-K post offering resupply goods. I'd be much more likely to patronize your deli if I could purchase a full days menu of dehydrated food along with shopping a bulk food section. Personally I'm diabetic so even though hiking can mean I am able to splurge somewhat on carbs I can't go over board no dinner flap jacks for me unless it's whole grain, low carb syrup & jams ... hint hint ... seriously though, offering heart healthy & diabetic meal choices that don't have the healthy/vegan wording so to speak to bring in non-hiking customers.
Those will be your bread & butter the majority of the time.

The smart alec in me came up with "Take a Hike" but if you want to draw in the locals then perhaps something more general.

... smh figures my 1st post on WB is about food.

[Feral Bill]

I find Indian food has a great variety of good food that doesn't contain meat.

[surfnturk]

Call it "The Grit", (greatest restaraunt in town). Just dont open it in Athens , Ga. cause there's one there.

[ever4ward]

Good luck, I hope you make it happen. We plan our cross country trips around great vegan restaurants. Names of a few that come to mind for inspiration: The Great Sage near Baltimore, Rawberts near Boston, Conscious Cravings and Counter Culture in Austin TX.

[Mountain Manatee]

Good luck, I hope you make it happen. We plan our cross country trips around great vegan restaurants. Names of a few that come to mind for inspiration: The Great Sage near Baltimore, Rawberts near Boston, Conscious Cravings and Counter Culture in Austin TX.

Thanks everyone for the suggestions, still trying to see if we should come up with another name for the place....perhaps it's fine the way it is. Have heard some PM"s such as "sunflower"etc. More ideas out there from our veggie hikers?

Lots of desserts, chocolate and such as well.....

[Papa D]

Call it "The Grit", (greatest restaraunt in town). Just dont open it in Athens , Ga. cause there's one there.

one of my favorite eating spots - rock star Michael Stipe of REM owns the building FWIW - - I've been a vegetarian for many years - never had too many major obstacles on the trail - even at convenience stores - Ramen, Peanut Butter, and oatmeal isn't necessarily the most gourmet fare but it'll get you by until you get to a grocery - if you "do" dairy and can add block cheese, etc., it's easier. - - agree with earlier poster about indian foods - - curries are pretty easy to make on trail.

[surfnturk]

one of my favorite eating spots - rock star Michael Stipe of REM owns the building FWIW - - I've been a vegetarian for many years - never had too many major obstacles on the trail - even at convenience stores - Ramen, Peanut Butter, and oatmeal isn't necessarily the most gourmet fare but it'll get you by until you get to a grocery - if you "do" dairy and can add block cheese, etc., it's easier. - - agree with earlier poster about indian foods - - curries are pretty easy to make on trail.

One of my favorites too and I'm not a vegetarian. It's just really good food.

[Blissful]

I think a veggie restaurant would add a good variety to the trail and give a good healthy alternative to the tons of empty fatty protein and carbs that makes up a hiker's diet.

[Rasty]

Where is this restaurant opening?

Rule of thumb on restaurants is that the more specialized the restaurant the larger town/city it needs to support the low percentage of the population that will spend money eating there. Only 1% of a given population will eat at a vegan restaurant. The same is true for a Dry-Aged Steak house or very high end cuisine. Target your customers, not just your tastes. I have watched many restaurants fail because the owner tried to dictate the menu to the customers.

Forget everything I just said if you are looking to open a five or less total employee restaurant with less then $400k in gross sales. A good rule is shoot for less then $400k or over $1.5million, anything in between is a loser.

I'm just one of the Whiteblaze jokers but restaurants are my profession and passion.

[Papa D]

Pennsylvania has my vote