Page 1 of 2 1 2 LastLast
Results 1 to 20 of 26
  1. #1
    Registered User Elder's Avatar
    Join Date
    04-08-2004
    Location
    Oakwood, GA
    Age
    68
    Posts
    588

    Default The American Trekking Pole Co.

    I finally got the web page up! www.americantrekkingpoles.com. Grown in America, made in Georgia. Strong, light and beautiful.
    "You don't have to think fast if you move slow" Red Green

  2. #2
    4eyedbuzzard's Avatar
    Join Date
    01-02-2007
    Location
    DFW, TX / Northern NH
    Age
    62
    Posts
    7,693
    Images
    27

    Default

    Looks like a high quality green product. Might I suggest a few things from a marketing standpoint:

    HOME PAGE: Put more content on the home page - Full length pics of the product, close ups of grips, tips, etc. AND a product description. You have a potential customer at your site's home page - hit them right then and there with your best marketing. You shouldn't have to click through to find out basic info. Do you have any testimonials from satisfied hikers? Comparisons, plus/minus vs metal/graphite?

    Also add pics of the bamboo crop, harvesting, kiln, etc. , perhaps on a "how they're made" page or in the FAQ's. What about the warranty and/or replacement? How easy is it to get replaced if I break one on the trail? Other items: Camera mount? Tent fittings? Hikers use poles for these things as well, and ease of multiple-use is important, especially to UL hikers.

    FAQ and ORDER PAGE: Hard to read. Larger fonts and sharper contrast would help. It just isn't easy on the eyes.

  3. #3
    Registered User
    Join Date
    11-14-2013
    Location
    Frederick, MD
    Age
    42
    Posts
    100

    Default

    Curious, why are you collecting sales tax on online sales?

  4. #4
    Registered User
    Join Date
    05-03-2005
    Location
    Rockingham VT and Boston, MA
    Age
    70
    Posts
    1,221
    Images
    1

    Default

    Seems like a good product but i NEED more info.
    Everything is in Walking Distance

  5. #5
    Registered User Elder's Avatar
    Join Date
    04-08-2004
    Location
    Oakwood, GA
    Age
    68
    Posts
    588

    Default

    Quote Originally Posted by bamboo bob View Post
    Seems like a good product but i NEED more info.
    OK. What?. You did read the information on the page?
    "You don't have to think fast if you move slow" Red Green

  6. #6
    Registered User
    Join Date
    10-11-2013
    Location
    Cleveland, OH
    Age
    54
    Posts
    42

    Default

    You'll probably need to give estimated weights for a few sizes (maybe every 10 cm?). Also, you need up close pictures of the tips and handles as well as an overall shot.
    Todd

  7. #7
    Registered User
    Join Date
    12-31-2009
    Location
    San Diego, CA
    Age
    40
    Posts
    4,276
    Images
    17

    Default

    Get rid of the online store page and make it the home page. You don't have much of a description or any pictures on your site. That's fine if the page is only there to checkout, and not at all for selling. You can sell in forums like this. Lots of vendors are very successful doing that. You haven't done that yet. All we know is you have a couple bamboo sticks with handles on it, and you're selling it for a hundred bucks. Bamboo species, finish, diameter and many other things are unknown.

  8. #8
    Registered User Tuckahoe's Avatar
    Join Date
    09-26-2004
    Location
    Williamsburg, Virginia
    Age
    49
    Posts
    2,320
    Images
    52

    Default

    I like Tarptent's website, there seems to be a lot going on there, and yet seems to come off as not too busy and easy to navigate. Information is easy to find, and there are certainly lots of pictures of Tarptents in action. http://www.tarptent.com/index.html

    I am certainly intrigued by your hiking poles, and the problem is that I will never get to handle or see them in stock at a local retail outfitter. And because of that your website should sell them to the point that I am willing to buy. So, there really needs to be many more photos and those photos and your description of the pole's construction should really tell a story. Every part and feature should be illustrated and revealed in detail. As a potential customer I should know your product inside and out all from your website.
    igne et ferrum est potentas
    "In the beginning, all America was Virginia." -​William Byrd

  9. #9
    Registered User Elder's Avatar
    Join Date
    04-08-2004
    Location
    Oakwood, GA
    Age
    68
    Posts
    588

    Default

    Retailer listing to come soon. Web page just up. Everything's not perfect? Really? Lots of pictures at Facebook. The homepage pictures are meant to scroll, not so far. Funny. Most of the questions are answered in the FAQ. Patience, it will get better.
    "You don't have to think fast if you move slow" Red Green

  10. #10

    Default

    Oops, wrong thread

  11. #11
    Rain Man's Avatar
    Join Date
    08-07-2003
    Location
    Nashville, Tennessee
    Age
    68
    Posts
    6,109
    Images
    620

    Default

    I'll agree with all the constructive criticism so far and add my own: Give your actual, physical, geographical address. Now you know.

    There's only one reason I can think of for an online vendor knowingly to hide his locale, and it's not good. Just MHO.

    RainMan

    .
    ye shall not pollute the land wherein ye are: ... Defile not therefore the land which ye shall inhabit..... Numbers 35

    www.MeetUp.com/NashvilleBackpacker

    .

  12. #12
    Registered User Elder's Avatar
    Join Date
    04-08-2004
    Location
    Oakwood, GA
    Age
    68
    Posts
    588

    Default

    OAKWOOD GA. Just like it says under location. Here, and on the web page. The physical address is on the web page too.
    "You don't have to think fast if you move slow" Red Green

  13. #13
    4eyedbuzzard's Avatar
    Join Date
    01-02-2007
    Location
    DFW, TX / Northern NH
    Age
    62
    Posts
    7,693
    Images
    27

    Default

    Quote Originally Posted by Elder View Post
    Retailer listing to come soon. Web page just up. Everything's not perfect? Really? Lots of pictures at Facebook. The homepage pictures are meant to scroll, not so far. Funny. Most of the questions are answered in the FAQ. Patience, it will get better.
    I wasn't trying to be mean or belittle your product or web site in any way. Just giving you my very honest reaction as a potential customer, as I think most here are. Whiteblaze tends to be a very tough, and at times, brutally honest audience. You can choose to use that as a positive or negative.

    "Green products" are a good marketplace trend. And there is a segment of your potential target audience that may buy them because they are that concerned about buying "green" products. But being "green" alone won't make a lot of sales to avid hikers (like most here on WB) concerned mostly about performance. Hikers LOVE their "non-green" synthetic fabrics and exotic metals because they perform better than all the alternatives, and "green" vs. "non-green" ultimately has little to do with their purchase decisions. Alcohol stoves and wool clothing are "green" and many hikers love them - but not because they are "green", but rather because they outperform the alternatives. You have to sell hikers on your product's performance vs. the alternative (and yeah, that would basically be Leki). My biggest concerns (for me) would be that your poles don't adjust and/or break down for packing and would need accessories purchased and then adapted from a "hardware store" to rig a tarp/tent, camera, etc. I realize these are very difficult if not insurmountable technical issues given the material, but they are legitimate purchase decision concerns. Some may not have problems with those limitations, but some definitely will.

  14. #14
    Registered User
    Join Date
    12-31-2009
    Location
    San Diego, CA
    Age
    40
    Posts
    4,276
    Images
    17

    Default

    Quote Originally Posted by Elder View Post
    Retailer listing to come soon. Web page just up. Everything's not perfect? Really? Lots of pictures at Facebook. The homepage pictures are meant to scroll, not so far. Funny. Most of the questions are answered in the FAQ. Patience, it will get better.
    It's better than when I first looked at it. The typical home page makes sense when you have multiple items for sale. Your home page serves no purpose at all aside from listing your phone number and email address. Get rid of it. You have one product. Not needing to scroll is still ideal. This could, and probably should, be a one page site. Put a rotating pictures, highlights and order button at the top where it can all be seen without scrolling. Add more text like your faq and legal info further down the page where it can optionally be viewed. Look at a kickstarter page to get an idea of how you can format a single page to include everything that needs to be presented for a one product business.

    What facebook page?? Facebook is good for news on upcoming developments, not for product info.

  15. #15

    Default

    Quote Originally Posted by Elder View Post
    OAKWOOD GA. Just like it says under location. Here, and on the web page. The physical address is on the web page too.
    1. What it says on here is insignificant to your website. You need to pretend someone is coming from Google and has no knowledge of you.

    2. I don't see Oakwood on your website. There is mention of a few towns in GA, but it is unclear to me where exactly you are located. If the the information is on there that doesn't mean that it is effective. Under your contact information on the front page you should put Oakwood, GA. At least you have your name on there though; it's always reassuring to see a business where the owner is willing to put their name out there.

    Quote Originally Posted by Elder View Post
    Retailer listing to come soon. Web page just up. Everything's not perfect? Really? Lots of pictures at Facebook. The homepage pictures are meant to scroll, not so far. Funny. Most of the questions are answered in the FAQ. Patience, it will get better.
    I'm not seeing a link to your Facebook page. Right now your Facebook page doesn't exist to me.

  16. #16
    Registered User HeartFire's Avatar
    Join Date
    12-06-2005
    Location
    Asheville, NC
    Age
    62
    Posts
    924
    Images
    1

    Default

    I have to disagree with putting your address on the site. If you are a home based business, and LightHeart Gear is based out of my home, I do not out my home address or my phone number on the website. If you email me, my return email will have my phone number, but I dont want my address and phone number being harvested by spider bots on the web. If you don't know what those are, google them. I also don't want people just showing up at my front door wanting to see tents. Email me, make an appointment and I will invite you to my shop where they are sewn. The shop is not LightHeart Gear, it's a contract sewing business I own.

  17. #17

    Default

    Elder - we have the same name..

  18. #18
    Rain Man's Avatar
    Join Date
    08-07-2003
    Location
    Nashville, Tennessee
    Age
    68
    Posts
    6,109
    Images
    620

    Default

    Quote Originally Posted by HeartFire View Post
    I have to disagree with putting your address on the site. If you are a home based business, and LightHeart Gear is based out of my home, I do not out my home address or my phone number on the website.
    Sorry, but if you choose to run your business out of your home, then it's your business address you are hiding from folks. You're trying to have it both ways. That's MHO, of course, and you are entitled to do as you wish, but to me vendors who hide where they are rarely get my online business. Heck, you can't even file a BBB complaint, much less a small claims court lawsuit if you're screwed, without a physical address. Lots of folks who want to hold all the cards and want a one-way street their way (NOT that you're one!) hide behind generic email addresses and disposable cell phone numbers. I'm not giving 'em MY credit card details if they don't trust me with so much as their address, nor if they make me jump through too many hoops to get it.

    We'll just have to disagree, but no hard feelings. Keep in mind, it's this brand new hiking pole site that is being critiqued.

    Rain Man

    .
    Last edited by Rain Man; 12-09-2013 at 11:50.
    ye shall not pollute the land wherein ye are: ... Defile not therefore the land which ye shall inhabit..... Numbers 35

    www.MeetUp.com/NashvilleBackpacker

    .

  19. #19
    Registered User Elder's Avatar
    Join Date
    04-08-2004
    Location
    Oakwood, GA
    Age
    68
    Posts
    588

    Default

    Rainman. You are right. (First for everything!) I will be more transparent as it evolves. I was the Leki rep for 25+ years and started the Trail Days repair service. I would say I know trekking poles. The Only thing these poles do not do that others do, is collapse. But, then, they DO NOT COLLAPSE, unexpectedly, or ever. Can they be broken? I suspect so, but NO Breakage, yet. They also do not rust/corrode. They do turn green when wet, but dry golden again. No you can not plant them, they are kiln dried and no longer viable. Strong and resilient, light and beautiful. These are not "Green" , just to be "Green". I researched aluminum and carbon shafting (USA), and they are available, but NO Parts are made here. Almost all the tips, grips and internals are made in on factory in China for All the companies. American alum/carbon shafts, even with Chinese parts would retail $300.+. Regular, river cane bamboo is strong, but not durable. I found scularia purperata the solid stem bamboo at a grower in S. Georgia. It is , after kiln drying, many times stronger and not subject to splitting in the cold or by normal flexing.
    "You don't have to think fast if you move slow" Red Green

  20. #20
    Registered User Kookork's Avatar
    Join Date
    10-22-2011
    Location
    Toronto, Ontario
    Age
    51
    Posts
    1,324
    Images
    12

    Default

    We all wish you a great business here on WB. It could be frustrating to hear critiques but every single comment here has been made with the best intentions of the members.

    Any point that WBers see in your website is what an average customer might see as well.As a person who is involved in an online store to sell stuffs ,I understand the ample new things that you have to encounter to run a website flawlessly but it gets better every day if you keep your cool and follow the motto that the customer is almost always right .

    Best Wishes

Page 1 of 2 1 2 LastLast
++ New Posts ++

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •