I'm planning a SOBO hike for 2011, and I want to use it as a vehicle to raise money for Charity:Water. My biggest question is about getting gear and supplies sponsored; is there a good way to go about? Will people only listen once I've actually started to raise funds?
I want to do a website/blog to keep sponsors/interested people up to date, and also because it would be a good place to plug the sponsors (as incentive for them to donate). Does anyone have experience with this?