I've been wanting to buy a new, slightly smaller backpack for a while now. My 3 season load has gotten too small for my ULA Catalyst and I've been wanting a Circuit for a while now, so this was a perfect excuse to get one, especially since I got my income tax refund. I called Chris (the owner) at ULA and asked him if they had my size in stock and if I could have it by next Thursday to head out on a hike with me. He said yes, if I placed my order this morning, it would go out today. I got home, placed my order online and thought nothing else of it. Then I started to get e-mail notifications on my phone. They recieved my order at 12:15pm. At 12:24pm, a whopping 9 minutes later, I got a shipping notification. Holy customer service, Batman!! Amazing! Things like this are only a part of the reason why I buy cottage gear! Thanks, Chris!